Growth and Strategy
Tough Glass
A clear five-year roadmap for sustainable, profitable growth — sales up more than fivefold in three years and a place among WA's market leaders.
Results at a glance
Market position
Established market leadership
Sales
More than 5× over three years
Facility
Expanded to a larger site
The challenge
Where they were
Tough Glass manufactures and supplies glass products and solutions to clients across Western Australia. The business set out to drive financial growth and profitability by lifting the efficiency of its internal operations while extending its reach into more of the WA market.
Those two objectives pull in different directions without a clear, long-term plan holding them together. The middle management layer — the people who would have to run a larger, faster operation — needed developing before either goal was achievable.
What we did
- Worked closely with the Director and management team to build a business strategy with a clear five-year roadmap for sustainable, profitable growth — rather than a series of disconnected initiatives
- Focused the strategy on two fronts at once: operational performance and sales performance
- Delivered management training in leadership and process improvement to support implementation of the strategy and build the capability needed to run a larger operation
- Implemented process improvements aimed squarely at minimising cost while increasing revenue
The outcome
What changed
With a clear five-year roadmap to work to, Tough Glass has achieved sustainable, profitable growth and established itself as one of the market leaders in glass processing in Western Australia. Sales increased more than fivefold over three years, and the business outgrew its premises and moved to a larger manufacturing facility. Management training in leadership and process improvement gave the team the capability to put the strategy into practice — and keep it there.
Measured results
- Established market leadership in WA
- Sales up more than fivefold over three years
- Moved to a larger manufacturing facility
- Management trained in leadership and process improvement to deliver the strategy
Related work
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